Thailand is setting its sights on a significant boost in rice exports, aiming for an additional 100,000 tonnes following the 10th Thailand Rice Convention (TRC) 2025 held in Bangkok on May 26. This initiative is expected to generate over 2 billion baht in revenue, reinforcing Thailand’s position in the global rice market.
Showcasing Premium Thai Rice Varieties
At TRC 2025, Thailand highlighted its diverse and high-quality rice offerings, including jasmine rice, organic rice, low-carbon rice, geographical indication rice, and specialty rice. These varieties cater to markets with significant purchasing power, such as the EU, Japan, and the Middle East. The government’s focus is on aligning rice production with global demand and exploring new market opportunities.
Strategic Initiatives and Export Targets
Commerce Minister Pichai Naripthaphan emphasized the government’s dedication to advancing Thailand’s rice sector. The Ministry of Commerce, in partnership with the Ministry of Agriculture and Cooperatives, is committed to promoting Thai rice globally. The target for rice exports in 2025 remains at 7.5 million tonnes, with efforts centered on enhancing the quality and appeal of Thai rice products.
Addressing Global Market Challenges
Despite the optimistic outlook, Thailand faces challenges in the global rice market, including increased competition from countries like India and potential tariff adjustments under the Trump administration. However, Thai rice exporters remain confident in their ability to meet export targets, focusing on maintaining high standards and exploring new market avenues.
Summary of TRC 2025 Highlights
| Aspect | Details |
|---|---|
| Event | 10th Thailand Rice Convention (TRC) 2025 |
| Date | May 26, 2025 |
| Location | Bangkok, Thailand |
| Expected Additional Exports | 100,000 tonnes |
| Anticipated Revenue | Over 2 billion baht |
| Key Rice Varieties Promoted | Jasmine, Organic, Low-Carbon, GI, Specialty Rice |
| Target Markets | EU, Japan, Middle East |
| 2025 Export Target | 7.5 million tonnes |
Conclusion: Strengthening Thailand’s Global Rice Presence
Thailand’s proactive approach at TRC 2025 underscores its commitment to enhancing its global rice export footprint. By focusing on premium rice varieties and strategic market engagement, Thailand aims to solidify its reputation as a leading rice exporter, benefiting both the national economy and local farmers.